Last revision: January 3rd, 2018
If you do not wish to accept cookies in connection with your use of the BizMerlin Platform, you will need to delete, and block or disable cookies via your browser settings; see below for more information on how to do this. Please note that disabling cookies will affect the functionality of the BizMerlin Platform, and may prevent you from being able to access certain features on the BizMerlin Platform.
First and third-party cookies: whether a cookie is ‘first’ or ‘third’ party refers to the domain placing the cookie.
First-party cookies are those set by a website that is being visited by the user at the time (e.g., cookies placed by http://www.BizMerlin.com).
Third-party cookies are cookies that are set by a domain other than that of the website being visited by the user. If a user visits a website and another entity sets a cookie through that website, this would be a third-party cookie.
Changing your Cookie Settings. The browser settings for changing your cookies settings are usually found in the ‘options’ or ‘preferences’ menu of your internet browser. In order to understand these settings, the following links may be helpful. Otherwise you should use the ‘Help’ option in your internet browser for more details.
Some cookies may fulfill more than one of these purposes.
Strictly Necessary cookies let you move around the BizMerlin Platform and use essential features like secure areas. Without these cookies, we cannot provide the requested services.
We use these Strictly Necessary cookies to:
Accepting these cookies is a condition to using the BizMerlin Platform, so if you prevent these cookies we can’t guarantee how the BizMerlin Platform or the security on the BizMerlin Platform will perform during your visit.
Performance cookies collect information about how you use the BizMerlin Platform e.g. which pages you visit, and if you experience any errors. These cookies do not collect any information that could identify you and are only used to help us improve how the BizMerlin Platform works.
We use performance cookies to:
Some of our performance cookies are managed for us by third parties.
Functionality cookies are used to provide services or to remember settings to improve your visit.
We use ‘Functionality’ cookies for such purposes as:
Some of these cookies are managed for us by third parties.
Targeting ookies are used to track your visit to the BizMerlin Platform, as well other websites, apps and online services, including the pages you have visited and the links you have followed, which allows BizMerlin to display targeted ads to you on the BizMerlin Platform.
We may use targeting cookies to:
Facebook Connect. For more information about what Facebook collects when you use Facebook buttons on the BizMerlin Platform, please see: Data Policy.
Twitter. For more information about what Twitter collects when you use Twitter buttons on the BizMerlin Platform or visit pages on the BizMerlin Platform that include these buttons, please see: https://twitter.com/en/privacy.
Google has developed the Google Analytics opt-out browser add-on; if you want to opt out of Google Analytics, you can download and install the add-on for your web browser here.
Please note that on the BizMerlin Platform, Google Analytics code is supplemented by “gat._anonymizeIp();” to ensure an anonymized collection of IP addresses (so called IP-masking).
Internet Advertising Bureau
A guide to behavioral advertising and online privacy that has been produced by the internet advertising industry can be found at:
Your Online Choices | EDAA
International Chamber of Commerce United Kingdom
Information on the ICC (UK) UK cookie guide can be found on the ICC website section: